SMPL
Simply Good FoodsBNasdaq / Food Beverage & Tobacco
Last Price
Quote time unavailable
Operating peers and competitors
Source-backed product markets and frozen research comparisons. Valuation comparators remain in the existing peer table.
Loading market evidence...
Research comparisons do not establish forecast usefulness or trading returns.
Compare shared product markets
Membership only; no portfolio weights or estimated losses.
+
Peers tracked
10
U.S. public peers
Grade Position
In line
vs peer average
SMPL vs peer average
68/100
SMPL vs. peer average (B vs. C)
Grade spread
A 1 · B 3 · C 2 · D 2 · F 2
Graded peers loaded
Coverage
10 graded
100% of tracked
Peer overview
BRBR is the first available peer comparator.
Closest listed product comparator through protein shakes and powders, though its brand mix differs from SMPL's Quest, Atkins and OWYN portfolio. [BellRing SEC filing](https://www.sec.gov/Archives/edgar/data/1772016/000177201626000012/R7.htm)
✓Peer source comes from the stored AI memo or peer model
✓Grades and factor rows use RankAlpha API data when available
✓Missing peer scores remain blank instead of being estimated
✓Side-by-side comparison keeps the data contract visible
SMPL
Simply Good Foods
BRBR
BellRing Brands
Grade
B
C
Momentum
49
19
Value
72
69
Sentiment
51
42
Setup Bias
Net —
-
Market Cap
-
-
Posture
Constructive
Mixed
Grade position vs BRBR
SMPL / BRBR
Grade Position
In line
SMPL vs. peer average (B vs. C)
68/100
Momentum
49
SMPLValue
72
SMPLSentiment
51
SMPLRotation landscape
Peers ranked by the order returned from the peer source, with grades from the API.
Rank
Ticker
Company
Grade
Grade score
vs SMPL
BRBR is the first peer returned for this comparison set.