RGR
Sturm RugerDNYSE / Consumer Durables & Apparel
Last Price
At close
2026-07-20
Current thesis
Bull case assumes stronger-than-expected end-market demand and upward analyst revisions toward the high target range, supporting a move toward the analyst high of $50.40 within 12 months. Method: base = analyst median ($41.205) which is +10.38% vs ANCHOR; bull = analyst high ($50.40) which is +35.02% vs ANCHOR; bear = analyst low ($31.00) which is -16.95% vs ANCHOR.
Posture
Defensive
Lead driver
Value
What changed
Value remains the lead driver in the composite, 7D delta 0.0.
What can break
Material legal liability or product-safety litigation
Momentum
23
Value
46
Sentiment
52
Setup hits (3d)
0 · Net Neutral
AI TargetsBase $41.21 · Bull $50.40 · Bear $31.00
Data freshness
Prices
As of 2026-07-20
Fundamentals
As of 2026-07-20 • Vendor: Data Vendor v1
Scores
As of 2026-07-20 • Model: HYBRID_IC_RP
AI Memo
As of 2026-03-03 • Model: RankAlpha Sentiment AI
Investment thesisAs of 2026-07-20
Investment thesis
As of 2026-07-20
Supporting evidence
What
Grade D · Defensive
Confidence Medium · Net Neutral
Target $46.00
Why
Momentum23 · Δ7d +1.4
Value46 · Δ7d 0.0
Sentiment52 · Δ7d -1.6
So what
Weak posture (Net Neutral). Prioritize risk control and patience.
Lead driver: Value · See fundamentals
Momentum
23
26% active weight
Current posture
7d trendFlat
Δ7d
+1.4
Δ21d
-6.8
Value
46
39% active weight
Current posture
7d trendFlat
Δ7d
0.0
Δ21d
-0.3
Sentiment
52
34% active weight
Current posture
7d trendSoftening
Δ7d
-1.6
Δ21d
-0.5
Why this grade
Composite grade D. Momentum 22.6 / Value 46.5 / Sentiment 51.7
Fundamentals (TTM)As of 2026-07-20
Fundamentals (TTM)
As of 2026-07-20
Market Cap
$608.91M
Beta
0.20
Shares Out
15.94M
P/E (TTM)
17.5
P/S (TTM)
1.00
P/FCF (TTM)
33.52
Rev YoY
+4.1%
EPS YoY
-98.3%
Gross Margin
+14.4%
Op Margin
-0.8%
Net Debt
-$90.73M
Current Ratio
3.50
As of 2026-07-20 • Updated nightlySource: Internal modelMethodology