RGR
Sturm RugerDNYSE / Consumer Durables & Apparel
Last Price
At close
2026-07-18
Current thesis
Bull case assumes stronger-than-expected end-market demand and upward analyst revisions toward the high target range, supporting a move toward the analyst high of $50.40 within 12 months. Method: base = analyst median ($41.205) which is +10.38% vs ANCHOR; bull = analyst high ($50.40) which is +35.02% vs ANCHOR; bear = analyst low ($31.00) which is -16.95% vs ANCHOR.
Posture
Defensive
Lead driver
Sentiment
What changed
Sentiment remains the lead driver in the composite, 7D delta -1.3.
What can break
Material legal liability or product-safety litigation
Momentum
22
Value
47
Sentiment
54
Setup hits (3d)
— · Net —
AI TargetsBase $41.21 · Bull $50.40 · Bear $31.00
Data freshness
Prices
As of 2026-07-18
Fundamentals
As of 2026-07-17 • Vendor: Data Vendor v1
Scores
As of 2026-07-18 • Model: HYBRID_IC_RP
AI Memo
As of 2026-03-03 • Model: RankAlpha Sentiment AI
Investment thesisAs of 2026-07-18
Investment thesis
As of 2026-07-18
Supporting evidence
What
Grade D · Defensive
Confidence Medium · Net —
Target $46.00
Why
Momentum22 · Δ7d -1.5
Value47 · Δ7d +0.1
Sentiment54 · Δ7d -1.3
So what
Weak posture. Prioritize risk control and patience.
Lead driver: Sentiment · See AI snapshot
Momentum
22
26% active weight
Current posture
7d trendFlat
Δ7d
-1.5
Δ21d
-2.2
Value
47
39% active weight
Current posture
7d trendFlat
Δ7d
+0.1
Δ21d
-0.2
Sentiment
54
34% active weight
Current posture
7d trendSoftening
Δ7d
-1.3
Δ21d
-0.5
Why this grade
Composite grade D. Momentum 22.0 / Value 46.5 / Sentiment 54.2
Fundamentals (TTM)As of 2026-07-17
Fundamentals (TTM)
As of 2026-07-17
Market Cap
$603.49M
Beta
0.20
Shares Out
15.94M
P/E (TTM)
17.5
P/S (TTM)
1.00
P/FCF (TTM)
33.52
Rev YoY
+4.1%
EPS YoY
-98.3%
Gross Margin
+14.4%
Op Margin
-0.8%
Net Debt
-$90.73M
Current Ratio
3.50
As of 2026-07-18 • Updated nightlySource: Internal modelMethodology