BILI

Bilibili Class ZD

Nasdaq / Media & Entertainment

At close

2026-07-18

Current thesis

The quarter was cleanly positive on profitability: EPS beat consensus, advertising revenue grew 30% y/y, DAUs rose 8%, engagement hit a record high, and margins kept expanding. The company also finished its buyback program, so if ad efficiency and AI-assisted monetization continue, the market can keep rewarding operating leverage.

Posture

Defensive

Lead driver

Value

What changed

Value remains the lead driver in the composite, 7D delta -0.4.

What can break

Mobile games revenue declined 12% y/y on a high base, so the mix is still dependent on advertising and value-added services.

Momentum

Value

Sentiment

Setup hits (3d)

0 · Net Neutral

AI TargetsBase $22.00 · Bull $30.00 · Bear $15.50

Data freshness

Prices

As of 2026-07-18

Fundamentals

As of 2026-07-17 • Vendor: Data Vendor v1

Scores

As of 2026-07-18 • Model: HYBRID_IC_RP

AI Memo

As of 2026-05-19 • Model: RankAlpha Sentiment Codex

Investment thesis

As of 2026-07-18

Supporting evidence

What

Grade D · Defensive

Confidence Medium · Net Neutral

Target $28.69

Why

Momentum8 · Δ7d -1.0

Value58 · Δ7d -0.4

Sentiment67 · Δ7d -6.8

So what

Weak posture (Net Neutral). Prioritize risk control and patience.

Lead driver: Value · See fundamentals

Momentum

26% active weight

Current posture

7d trendFlat

Δ7d

-1.0

Δ21d

-0.1

Value

39% active weight

Current posture

7d trendFlat

Δ7d

-0.4

Δ21d

-0.2

Sentiment

34% active weight

Current posture

7d trendSoftening

Δ7d

-6.8

Δ21d

-13.2

Why this grade

Composite grade D. Momentum 7.8 / Value 58.5 / Sentiment 67.3

Fundamentals (TTM)

As of 2026-07-17

Market Cap

$7.4B

Beta

2.67

Shares Out

338.81M

P/E (TTM)

108.9

P/S (TTM)

2.07

P/FCF (TTM)

14.46

Rev YoY

+12.1%

EPS YoY

-2506.7%

Gross Margin

+36.8%

Op Margin

+2.5%

Net Debt

-$2.06B

Current Ratio

1.35

As of 2026-07-18 • Updated nightlySource: Internal modelMethodology